Salitex started their journey in 1967 as a textile company with the name of Saleem trading. Initially they have made huge market by attaining large number of wholesalers, suppliers & manufacturers in Pakistan and then gradually they have now millions of customers all over the world through online platform like in UAE, Saudi Arabia, Bahrain, Jordan, Kuwait, Oman, Turkey, UK, Bangladesh, Indonesia, Malaysia, Nepal, Srilanka, Thailand, Vietnam, China, Hong Kong, Japan, Australia, New Zealand, Canada, US, San Marina, Mauritius, Morocco, South Africa, Zimbabwe, Brazil, Finland, Island & Mexico.
Through constant hard work, dedication & consistent effort they are recognizable name in fashion industry in Pakistan. Not as other brands because they are still progressing day by day to become a leading brand but what matters the most is adding value & make customer’s their priority & giving them significant solution.
Salitex has created value in this short span by providing premium quality product in an affordable price. Salitex has also up to the mark policies like return & exchange, refund policies & incase of any defected article Salitex knows how to satisfy their customer & retain them with their good quality products, through gifts & last but not the least with their loyalty codes as well. This shows how Salitex take care their each & every customer concern & resolve them in a very respectful way.
SOCIAL MEDIA PRESENCE | ECOMMERCE
Salitex made their online presence in 2018 through an ecommerce platform. Also maintain & uphold good social media presence with continuously adding new celebrities & renowned face in every collection to represent the positioning & decent brand image.
Also engaged their target audience through Morning Show because they started their journey through targeting mostly homemaker females. Later on they shifted to other audience as well by adding RTW & Formal collections as well. After getting huge response from online platform Salitex moved to physical store as well.
SIS STORE EXISTENCE & OFFICIAL STORES
Salitex has so many SIS store in Pakistan; the purpose is to make their authentic product easily accessible to everywhere. Salitex SIS stores are available in Karachi, Rawalpindi, Bhawalpur, Gujrat, Gujranwala, Jhang, Toba Tek Singh, Bannu, Faisalabad, Burewala, Chakwal, Swat, Peshawar, Multan, Samundari, Abbottabad, Gojra, Skardu, Zahir Pir, Pir Mahal, Dipalpur, Bhalwal, Jaranwala as well.
Moreover Salitex has opened their 1st official outlet in July 2021 in Dolmen Mall Tariq rd, Khi. It was a grand opening and they have generated huge revenue from this store. After 1st official store opening Salitex customers always asked for more official stores not only in Karachi but also other cities too.
Later on they have expand in other cities as well they have opened official outlet in RCG Mall FAISALABAD & then also open official store in Lucky one Mall Karachi. It was a grand opening & huge success of salitex. After few months they have also opened their outlet in RAWALPINDI too & have more upcoming plans to expand more in future.